There’s no doubt that the number of smartphone users is increasing exponentially. This increase has also lead to the growth of the mobile apps industry. Brands and developers are building mobile apps for entertainment, business, health, productivity, and various other uses. In this article, we have listed the most downloaded mobile apps in 2021.
TikTok took the world by storm and has grown in popularity. Even though the app debuted as a Gen Z platform only, today, both the old and the young are attracted to it. The short videos sharing app had raked in over 2 billion downloads overall globally by April 2020, so you can imagine how popular it is right now.
The second most downloaded mobile app is Facebook which has remained resilient despite the stiff competition from other social media sites. Interestingly, the American multinational technology company is ranked as the most popular publisher considering its product family includes Facebook, Facebook Messenger, Instagram, and WhatsApp.
The photo and video sharing app, Instagram, takes the number three slot. Its popularity is based on the fact that it is a haven for both Gen Z and Millennials. Just like Facebook, Instagram has stayed afloat over the years and is expected to maintain the status now that it has released Reels, a feature that seeks to counter TikTok’s dominance.
With around 2 billion users worldwide, WhatsApp is the fourth most downloaded app in 2021 and remains the leading messaging app globally. It’s one of the fantastic ways businesses are reaching customers courtesy of personalised messages and special offers, among other incentives.
At number five in this list of the most downloaded apps in 2021 is Telegram, which boasts over 500 million active users monthly. The platform allows users to share photos, videos and even documents. Telegram also supports hashtags and mentions and has cross-platform support. One of the advantages of Telegram is the private and public channels that are becoming very instrumental in marketing.
Other worthy mentions in this list of the most downloaded apps include Moj at sixth, Zoom at seventh, Snapchat at eighth, Messenger at ninth, and MX TakaTak at tenth. Of course, app store downloads are evolving, so expect lots of changes by the end of the year.